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Why Kindness Should Be a Design Requirement
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Why Kindness Should Be a Design Requirement

Kindness online isn't a nice-to-have — it's a design choice, and the data shows it. This post makes the case for why platforms that let cruelty go unchecked lose trust, users, and even advertisers, then scores the 10 biggest social platforms (Instagram, TikTok, Facebook, X, YouTube, Reddit, LinkedIn, Snapchat, Pinterest, and Discord) on a 1–100 "Kindness Preservation Score" — built from GLAAD's Social Media Safety Index, Pew Research survey data, peer-reviewed toxicity studies, and platform transparency reports. Pinterest and LinkedIn come out on top; X comes out dead last.

Neill
Neill
Aug 14, 2026
11 min